Tuesday, July 17, 2007

How many Bulletin Posts are too many?

MySpace musicians, in all their gleeful enthusiasm, are sometimes so eager to get the word out that they'll post bulletin after bulletin, hoping someone will take notice. Sometimes they use their bulletin posts not for promoting themselves, but for other causes they believe in.

This does indeed get them noticed, but for all the wrong reasons. Every MySpacer has a short bulletin window that appears in their home control panel. When any one "friend" sucks up all or most of that real estate with incessant posting, it becomes irritating. More than 3 posts a day and you are officially obnoxious. Even if you're posting about world peace.

Being a pushy poster is one of the fastest ways to get yourself kicked off your friends' lists. Too many posts coupled with posts-about-nothing and/or misleading headlines, and you become irrelvant. People just start ignoring you. They figure you've tricked them too many times into clicking on your bulletin headlines, only to find you posted something lame.

So, make your bulletin posts count. Use them for news and interesting tidbits, as a way to communicate with fans and find out what's happening with them. Otherwise, you may find you are turning "off" your fans instead of turning them on to your music.

Saturday, July 7, 2007

"Cooler Online" Best New MySpace-Related Music Video!

The award for Best Music Video Depicting Spot-On Online Behavior goes to Brad Paisley's "Cooler Online." How many people have you met in person from MySpace, online dating, Craigslist, the list goes on and on, that are NOTHING like they described on their profile?! Luckily, bands are pretty accurate cuz it's mostly about the music (and maybe some hot imaging/styling too).


How many celebrities can you pick out?




MySpace for Musicians Featured in Advisor/Source Newspapers

The newest issue of The Advisor and Source Newspapers, which covers Macomb County, just outside of Detroit, has featured MySpace for Musicians and local author Fran Vincent (me ) on the front page! You can check out the story here.

I'm really happy with the story and placement. I do want to correct a few things though.... Although the article incorrectly says I didn't have to do much research on MySpace, I can tell you I spent months uncovering aspect of MS and putting together this comprehensive guide to all things MySpace and music marketing! Also want to make sure locals know I don't teach music courses at Macomb Community College (which means music performance/instruction on the academic side). I teach music industry classes in MCC's Center for Continuing Education (CCE). Music industry courses are unique to CCE in the Macomb College community and are non-credit, non-academic courses. You can sign up for the next one, "Promoting Your Music Online," which starts July 17 by visiting www.macomb.edu/cce.


Thanks again for all your support!